My task was to create a new logo design for Amonz Jewls creating a new identity and image for the company.
Font
The chosen font to represent the company name was Devanagari Sangam MN. This font has a simplistic but slightly elegant look to it which seemed appropriate and matched with the company name really well.
Brandmark
There's an A taken from the first letter of the company, which is created from a number of diamond shapes symbolising jewellery, clarity and classiness of diamond's.
